27 Ad Copy Prompts for ChatGPT & Claude
Good ads come from customer language and a clear view of what competitors already say. These ad prompts have Claude or ChatGPT read your site, competitors’ landing pages, and real reviews through Context, then write Google, Meta, LinkedIn, and TikTok ads that match the page they send people to.
Ad Copy prompts
Google search ads from my landing page
Read [landing page URL]. Write 15 Google responsive search ad headlines (30 characters max) and 4 descriptions (90 characters max) that match the page’s offer. Show the character count for each.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
Meta ads in customers’ words
Find reviews of [product] and similar products. Pull the exact phrases customers use about [pain or outcome] and write five Meta ad variations (primary text, headline, description) built on that language.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
Competitor message map
Read the landing pages of [competitors] in [category]. Map each one’s main promise, proof, offer, and CTA. Then write three ad angles none of them use.
Uses: Scrape, Web Search. Install the Context.dev MCP if you haven’t already.
Landing page message match
Here’s my ad: [ad copy]. Read the landing page at [URL] and score message match on headline, offer, proof, and CTA. Rewrite the parts of the page that don’t match.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
Hooks for short-form video
Research what [audience] complain about regarding [problem] on Reddit and in reviews. Write 20 three-second hooks for TikTok or Reels ads, each based on a real complaint you found.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
Keyword list from competitor pages
Map the pages on [competitor domains] and read their product and landing pages. Build a Google Ads keyword list grouped by intent, with suggested negative keywords.
Uses: Map URLs, Scrape. Install the Context.dev MCP if you haven’t already.
LinkedIn ads for a B2B persona
Research [persona] at [company size] companies from job posts, community threads, and industry articles: their goals, metrics, and current tools. Write three LinkedIn single-image ads with intro text under 150 characters and a headline under 70.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
Ad copy in our brand voice
Pull the brand description, tagline, and tone from [our domain]. Write ten ad variations for [offer] that sound like the brand, and explain which voice traits each one uses.
Uses: Brand, Scrape. Install the Context.dev MCP if you haven’t already.
Offer research
Find the offers competitors in [category] run right now: free trials, discounts, guarantees, and bundles. Recommend the offer most likely to stand out for [our product] and write ads around it.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
Ad angles from a product page
Read [product page]. List every feature, benefit, proof point, and objection it covers, then turn each into an ad angle with one headline and one line of primary text.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
Retargeting ad sequence
Write a three-step retargeting sequence for visitors who viewed [page] but didn’t convert. Use objections from our FAQ and reviews at [URLs], with a different proof point in each step.
Uses: Scrape, Web Search. Install the Context.dev MCP if you haven’t already.
Shopping feed titles
Scrape the products at [collection URL]. Rewrite each product title for Google Shopping as brand, product type, key attribute, and size or color, under 150 characters with the key terms in the first 70.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
Local service ads
Research the top [service] businesses in [city] and what they promise. Write Google and Meta ads for [my business] that stand out on price, speed, or guarantee, with a local hook.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
App install ads
Read [app]’s store listing and recent reviews. Write ten app install ad headlines and descriptions that lead with the features users praise most.
Uses: Scrape, Web Search. Install the Context.dev MCP if you haven’t already.
Ad policy check
Review these ads for [platform] policy problems in [industry], such as health claims, personal attributes, or before-and-after language: [ads]. Check the current policy pages and suggest compliant rewrites.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
Seasonal campaign ideas
Find dates, events, and trends relevant to [audience] in the next 90 days. Propose five seasonal ad campaigns for [product], each with an angle, offer, and example headline.
Uses: Web Search, News Search. Install the Context.dev MCP if you haven’t already.
Audience research brief
Build an audience brief for advertising [product]: job titles, pains, the exact words they use, and the publications, communities, podcasts, and events they spend time in, with an evidence link for each.
Uses: Web Search, Answers. Install the Context.dev MCP if you haven’t already.
Ads for each pricing tier
Read our pricing page at [URL]. Write ad copy for buyers of each tier that highlights what the tier unlocks and who it’s for.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
YouTube ad script
Read [product page] and three customer reviews. Write a 30-second YouTube ad script with a five-second hook, problem, demo moment, proof, and CTA, plus on-screen text.
Uses: Scrape, Web Search. Install the Context.dev MCP if you haven’t already.
Factual comparison ads
Scrape current pricing and promotions from [competitor sites]. Show where we’re cheaper or include more, and write five comparison ads that stay strictly factual.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
Headline A/B test plan
Read [landing page]. Propose an A/B test with five headline variants, the hypothesis behind each, and the metric to watch.
Uses: Scrape. Install the Context.dev MCP if you haven’t already.
Localize ads for new markets
Adapt these ads for [countries]: [ads]. Check local competitors’ landing pages for tone and claims, and adjust idioms, currency, and offers.
Uses: Scrape, Web Search. Install the Context.dev MCP if you haven’t already.
Creator partnership brief
Find ten creators who talk about [topic] and fit [brand]. Write a brief for a paid partnership ad with talking points from our product page and claims to avoid.
Uses: Web Search, Scrape, Brand. Install the Context.dev MCP if you haven’t already.
Diagnose ad performance
Here are my ad results: [CSV]. Read the landing page each ad points to, explain why the winners won and the losers lost, and write replacements for the bottom three.
Uses: Scrape, Parse Files. Install the Context.dev MCP if you haven’t already.
Lead magnet ads
Find the lead magnets competitors in [category] promote, such as guides, calculators, and templates. Suggest a better one for us and write ads to promote it.
Uses: Web Search, Scrape. Install the Context.dev MCP if you haven’t already.
Competitors’ paid landing pages
Map [competitor domains] and find pages built for paid traffic, such as /lp/, /go/, /get/, /demo, or /offer paths. Read each one and table the audience, headline, offer, proof, and CTA, then tell me which campaigns they likely support and which angle none of them use.
Uses: Map URLs, Scrape. Install the Context.dev MCP if you haven’t already.
Sitelinks, callouts, and snippets
Map [our domain] and read the key pages. Write eight Google Ads sitelinks (25-character text and two 35-character descriptions each) that point to real URLs, ten callouts under 25 characters, and two structured snippet sets. Show the character count for each line.
Uses: Map URLs, Scrape. Install the Context.dev MCP if you haven’t already.
How to use these prompts
Install the Context.dev MCP
Add the Context.dev MCP server to Claude, Cursor, or another agent, or install the ChatGPT app. This gives the assistant live web search, scraping, and data tools.
Pick a prompt
Copy it, or open it straight in Claude or ChatGPT. Every copied prompt tells the assistant to use Context.dev, links the MCP install page, and asks it to cite sources.
Fill in the brackets
Replace every [bracket] with your details, such as a company domain, a competitor, or a file, then run it.
Context APIs behind these prompts
The tools your assistant calls when it runs these prompts.
Ad Copy prompt FAQ
What are the best ChatGPT prompts for ads?
The ones that feed the model real inputs: your product page, your customers’ words from reviews, and your competitors’ claims. A generic “write me a Facebook ad” prompt produces a generic ad.
Can these prompts respect Google Ads character limits?
Yes. The search ad prompts ask for 30-character headlines and 90-character descriptions and tell the assistant to show the character count for each line.
Can the assistant see my competitors’ ads?
It can research what competitors say on their landing pages, pricing pages, and public reviews, which is usually where their ads point. For ads that only live inside a platform’s ad library, paste the copy in and ask for an analysis.
How do I install the Context.dev MCP in Claude or ChatGPT?
Add the Context.dev MCP server to Claude, Cursor, or any MCP client with the MCP setup guide, or install the Context app in ChatGPT for web search and page reading. Then paste a prompt and the assistant picks the right Context tools.
Do these prompts work without Context?
They run, but without live web tools the assistant answers from its training data and can’t open the pages, files, or searches the prompt asks for. Expect older information and more guesses.
More prompt categories
- GTM promptsICP research, positioning, pricing, launches, and market maps.65 prompts
- Coding promptsBuild scrapers, agent tools, and brand features into your app.53 prompts
- Lead Generation promptsProspect lists, decision makers, buying signals, and enrichment.48 prompts
- Cold Email promptsResearched first lines, sequences, follow-ups, and reply handling.36 prompts
- Web Scraping promptsExtract products, prices, tables, listings, and whole sites.46 prompts
- Web Search promptsDeep research, fact-checking, sourcing, and comparisons with citations.33 prompts
- File Parsing promptsPDFs, contracts, invoices, spreadsheets, slides, and scans.28 prompts
- News promptsCompany news, competitor alerts, briefings, and media monitoring.31 prompts
- Creative & Design promptsOn-brand image prompts, creative briefs, mockups, and brand kits.26 prompts
- Competitor Analysis promptsPricing, features, reviews, hiring, and change tracking.41 prompts
- SEO promptsSite audits, content briefs, search results research, and internal links.38 prompts
- Recruiting promptsCandidate sourcing, research, pay benchmarks, and outreach.29 prompts
Start building with live web context.
Scrape, search, and research the web with one API. Bring the results straight into your product.