GooseWorks (YC W23) gives AI agents growth skills and ready-made workflows for ads, content, research, and campaigns. When a company signs up, those agents need to understand its identity before they can create work that feels on brand.
Founder Shiv Sakhuja wanted that context to appear automatically, without asking every new customer to upload a logo, copy colors, or write a brand brief.
"Context.dev is incredible - it's the best way we've found to enable AI agents to understand a brand's identity. We've been using it to make a brand kit for every company that signs up - it's fast, accurate and easy to implement."
Shiv Sakhuja, Founder at GooseWorks
One signup, three parallel API calls
As soon as a company signs up, GooseWorks calls three Context.dev APIs in parallel:
- The Brand API returns the best logo and structured identity data.
- The Styleguide API captures the accent color, typography, and visual rules.
- The Markdown API turns the live website into clean, agent-readable context for the company's positioning, products, and voice.
GooseWorks combines those results into one brand kit that its agents can use immediately. Running the calls in parallel keeps the onboarding flow fast while giving each agent both the visual and written context it needs.
Brand-aware from the first task
The finished brand kit becomes a shared source of truth across GooseWorks. Before an agent creates an ad, writes content, or launches a campaign, it already knows how the company looks and how it talks.
For GooseWorks, Context.dev turned brand setup into a fast, reliable part of signup instead of a separate data project. Every new company gets a useful identity from the start, and every agent gets better context for the work that follows.
Building agents that need to understand each customer's brand? Context.dev turns a company website into the visual and written context your product needs.