White Label Software

White Label Software Theming

One codebase, every brand. Fetch colors, logos, and fonts via API and theme your white label software dynamically per tenant.

No credit card required
View Documentation
Passionfroot logo
Daydream logo
Kovai logo
Orange logo
SendX logo
Klarna logo
Super.com logo
Passionfroot logo
Daydream logo
Kovai logo
Orange logo
SendX logo
Klarna logo
Super.com logo
Passionfroot logo
Daydream logo
Kovai logo
Orange logo
SendX logo
Klarna logo
Super.com logo
Passionfroot logo
Daydream logo
Kovai logo
Orange logo
SendX logo
Klarna logo
Super.com logo

How it works

From domain to branded UI in three steps

Resolve

Identify the tenant

Detect user context from login, subdomain, or API key to resolve which brand to load.

const tenant = await resolve(
req.headers["x-tenant-id"]
?? req.hostname.split(".")[0]
)
Fetch

Fetch brand data

Pull colors, fonts, and logos from Context.dev in a single API call. Cache aggressively.

const brand = await client.brand
.retrieve({
domain: tenant.domain
})
Theme

Apply the theme

Inject CSS variables and assets at runtime. The entire UI adapts instantly to the tenant brand.

// Every element adapts
root.style.setProperty(
"--primary", brand.colors[0]
)

Live demo

One dashboard, four brands

Netflix logo

Netflix Dashboard

Welcome back! 👋

Your dashboard is automatically themed with Netflix's brand identity

Total Revenue
$124,592
+12.5%
Active Users
8,426
+8.2%
Conversion Rate
3.42%
+2.1%
Recent Activity
John Smithcompleted onboarding
2 min ago
Sarah Johnsonupgraded plan
15 min ago
Mike Wilsoncreated new project
1 hour ago

Every element adapts instantly — colors, fonts, logos, and dark/light mode based on the brand's identity.

Built for

Teams building multi-brand platforms

Multi-Tenant SaaS

Challenge

Every tenant expects their workspace to reflect their brand, but maintaining separate instances is expensive and unsustainable.

Solution

One codebase adapts automatically. Each tenant sees their colors, logos, and identity the moment they log in.

Impact

White-label capabilities without the engineering overhead. Scale to thousands of branded experiences effortlessly.

Agency Platforms

Challenge

Clients want dashboards that feel like theirs, not yours. Generic interfaces don't inspire confidence.

Solution

Client portals auto-theme with their branding. Reports, analytics, and tools all match their identity.

Impact

Clients see their brand everywhere. Higher perceived value, stronger retention.

White-Label Platforms

Challenge

Each reseller needs their own branded version. Manual configuration for each partner kills velocity.

Solution

Partners provision their brand once. Platform automatically applies their theme across all touchpoints.

Impact

Instant white-label deployment. Partners go live in minutes, not weeks.

B2B SaaS Platforms

Challenge

Enterprise buyers demand branded experiences for their teams. Building custom themes for each customer is prohibitive.

Solution

Pull enterprise customer branding at login. Their entire team sees a custom-themed experience automatically.

Impact

Enterprise feature without enterprise effort. Close bigger deals with branded experiences.

Marketplace Platforms

Challenge

Sellers want their own branded storefronts and dashboards. Building custom themes for each would be impossible.

Solution

Seller dashboards auto-brand with their identity. Each seller gets a personalized experience at scale.

Impact

Professional seller experiences that build trust and platform stickiness.

Partner Ecosystems

Challenge

Partner portals need to balance both brands. Static theming can't adapt to each partner relationship.

Solution

Dynamic co-branding that merges your platform identity with partner branding contextually.

Impact

Partners feel like true collaborators. Stronger partnerships through visual integration.

Context at scale

Join 5,000+ businesses using Context.dev to enrich their products with structured web data.