Amorphic Labs creates personalized demo videos for every stage of the customer journey. Its platform starts with a list of prospects and tailors each video with information about the company watching it.
Dylan Kelly, CEO of Amorphic Labs, needed a dependable way to make each prospect recognizable before a video was generated. That meant turning a company name into the right logo without making the team find, download, and manage every asset themselves.
From a prospect name to a personalized demo
"We wanted to pull company context like logos since our platform takes in a list of prospects and personalizes demo videos with their information."
Dylan Kelly, CEO of Amorphic Labs
Amorphic Labs uses Context.dev to add that company context directly to its prospect data. Given a company name, the integration finds the corresponding logo and makes it available to the video workflow.
The result is simple at the point of use: each demo can carry the prospect's own visual identity without a separate asset-gathering step.
An integration measured in minutes
The setup stayed small enough for Dylan to complete with coding agents in a single session.
"The API integration was super easy to set up. We didn't run into any problems, and it only took a few minutes with agents to get set up."
Instead of building and maintaining its own logo discovery pipeline, Amorphic Labs could connect Context.dev to the prospect list and keep its engineering time focused on the personalized video experience.
Automatic logo enrichment at the point of use
The integration now runs as part of Amorphic Labs' normal prospect workflow.
"It automatically takes the company name and populates our prospect list with logos."
That enrichment gives the video system structured company context at the moment it needs it. A prospect name becomes a recognizable branded demo, with no manual logo lookup between the list and the finished video.
Key benefits
- Setup in a few minutes: coding agents helped Amorphic Labs connect the API without integration issues.
- Automatic prospect enrichment: company names are matched with logos inside the existing prospect list.
- Personalization with real brand context: every demo can reflect the company it was created for.
- No manual asset collection: the team can generate personalized videos without sourcing logos one prospect at a time.
The outcome
Amorphic Labs made company-logo enrichment an automatic step in its prospect pipeline. The team can start with a list of company names and move directly to branded, personalized demo videos, while Context.dev supplies the visual identity behind each one.
Building a product that should recognize every customer or prospect? Context.dev turns a company name, domain, or email into the logos and brand context your workflow needs.